Graphic design is a creative and analytical process that integrates art and technology to communicate ideas and information. The goal of the Department of Graphic Design at VCU is to educate students to become innovators and leaders in three related areas of professional practice: print design, sequential design and interaction design.
The Department of Graphic Design encourages the exploration of diverse problem-solving methodologies, innovative investigations and creative research in all forms of communication. It is dedicated to excellence in teaching, scholarship, academic and creative research and professional practice. The Department of Graphic Design provides both an undergraduate and graduate education stressing creative and intellectual thinking; awareness of individual, social, cultural and communicative issues; the integration of new technology; and a concern for ethical implications and the natural environment. The program actively contributes to the university, local, state, national and international communities through its scholarly and creative activities, educational programs and service efforts.