VCU Bulletins

Creative brand management

Sommardahl, Ashley H.
Assistant Director, Student Affairs
(804) 828-8384

Keogh, Katherine
Student Affairs Coordinator
(804) 828-8384

See General degree requirements for core curriculum.
Specific requirements for the creative brand management track:
Creative brand management curriculum
MASC 608 Accounting for Communication Professionals
MASC 629 Strategic Thinking
MASC 632 Foundations of Brand Management
MASC 649 Brand Analytics
MASC 661 Modern Media
MASC 662 Research Methodologies
MASC 667 Applied Brand Management
MASC 668 Advanced Brand Management
MASC 690 Supervised Business Study



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Last update: 6/21/2011

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